Overview
Rather than designing for attendance alone, we designed for participation. Adobe 99U was conceived as an immersive ecosystem where education, community, and creativity intersected, encouraging attendees to engage with ideas, each other, and the Adobe brand in ways that extended well beyond the conference stage.
Role: Creative Director & 3D Designer
Scope
Creative Direction • Experience Strategy
Spatial Design • Guest Journey
Environmental Design • 3D Visualization
Credits
Project Lead: Julia Genz
Production: Cooper Cheatham, Kelan Doria, Hillary Tribbett
Additional Designer: Hanah Jang
Graphic Designers: Each Other
Unless otherwise noted, project photography is courtesy of Adobe and Tinsel Experiential Design and its creative partners. All trademarks, photography, and brand assets remain the property of their respective owners and are presented for portfolio purposes only.
Designed at Tinsel Experiential Design