Overview
As part of the House of Friends experiential platform, we created a vibrant brand presence at Los Angeles Pride that celebrated community, self-expression, and connection. Through a shareable photo experience and cocktail sampling, the activation invited guests to engage with the brand in a way that felt authentic to one of the country's most celebrated cultural events.
Role: Creative Director & 3D Designer
Scope
Creative Direction • Experience Strategy
Spatial Design • Guest Journey
Environmental Design • 3D Visualization
Credits
Project Lead: Caitlin Williamson
Production: Tim Hurley, Amanda Wallace
Graphic Designer: Elise Grakowsky
Unless otherwise noted, project photography is courtesy of Casamigos and its creative partners. All trademarks, photography, and brand assets remain the property of their respective owners and are presented for portfolio purposes only.
Designed at Tinsel Experiential Design